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MUMBAI, India, Dec. 21, 2022 /PRNewswire/ — Karishma Govil – Former MissMalini Social Media Head has launched ClapClap, a digital publication that lives by experiences. As a platform built by a media enthusiast herself, ClapClap endeavours to fill in readers with stories around avid first-time experiences with creators, celebrities and more through the launch of its monthly digital magazine this month.
The December edition magazine cover features veteran designer-duo Abu Jani-Sandeep Khosla, a name synonymous with original and timeless fashion. Their 36+ year design partnership is the epitome of ‘Collaborations’. It’s exciting to see what’s in store as they’re known for their witty repertoire and savage replies.
Talking about their experience shooting for the cover, Sandeep Khosla said, “It’s been wonderful working with such young and enthused minds at ClapClap. It’s so refreshing to work with a team who have done their research and steer clear of routine and banal questions and instead seek to provide an original insight into their subject. The shoot went beautifully and was also a lot of fun. They are a clever bunch of people and I trust they will go far.“
“I wish the very talented team at ClapClap the very best. I love that they’re focused on trying something new and seek to create something truly original. More Power to them,” added Abu Jani.
Karishma Govil aka Soul Kari, CEO & Founder of ClapClap, commented, “With the inception of ClapClap, I envision building a platform that breaks paths from existing conventional publications. At ClapClap, we intend to create and celebrate content by collaborating with diverse experiences cutting across the worlds of fashion, comedy, and lifestyle, as well as individuals, start-ups, and much more. Through our monthly digital edition, we aim to inspire and provide a platform to creators, celebrities and talented artists by providing exclusive access to events that they have been only dreaming about.” Talking about the magazine launch, she added, “It was surreal shooting with the legendary Abu Jani-Sandeep Khosla for our first-ever digital magazine. Their legacy is so strong that it was a bit intimidating at first. However, when we sat down to shoot they were the most humble personalities. So humble and coordinated that is beyond one’s imagination.“
ClapClap focuses on experience-driven content in the world of Bollywood, fashion, food, lifestyle, pop culture, and more. The team was seen with creators recently at the F1 race in Singapore, Paris fashion week, the cricket T20 World Cup in Australia, the F1 race in Abu Dhabi, and the FIFA World Cup in Qatar.
Karishma has been at the pulse of the media landscape for more than a decade and has seen its dynamic evolution up close. While her journey started with Vogue, she later went on to become the social media director and content head at MissMalini Entertainment and The Good Creator Co. This rich experience has enabled her to realise the full potential of her vision for ClapClap. With the launch of its debut digital, ClapClap strives to enable audiences access to various experiences and bridge the gap between the two.
Website – https://clapclap.media/
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