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  • Executive Chair Chung heads MotorTrend’s prestigious 2023 Power List
  • MotorTrend praises Chung’s ability to “lead the Group into a new age”
  • Latest honor follows multiple MotorTrend awards for Genesis models, including 2023 Car of the Year for Genesis G90 and 2022 SUV of the Year for Genesis GV70
  • Four more Hyundai Motor Group executives feature prominently in MotorTrend’s 2023 Power List

FRANKFURT, Germany, Jan. 12, 2022  Hyundai Motor Group Executive Chair, Euisun Chung, has today been honored with the MotorTrend Person of the Year award, having secured the number one position in MotorTrend’s esteemed 2023 Power List.

The MotorTrend Power List ranks the 50 most influential people in the global automotive industry each year. During the past five years, Executive Chair Chung has risen progressively from his first appearance on the power list at No. 12 in 2018 to No. 5 in 2022 and now No. 1 in 2023.

MotorTrend named Chung ‘Person of the Year’ for “leading the Group into a new age” and highlighted the exceptional caliber of the vehicles developed under Chung’s watch, stating: “The vehicles coming out of the Group are notable for their eye-catching design, quality, clever packaging, and good value – and they are proving increasingly difficult to beat.”

This latest critical acclaim follows several MotorTrend awards for the Group’s models, which include the Genesis G90 being awarded the 2023 Car of the Year. Previously, the Genesis GV70 being named MotorTrend SUV of the Year in 2022. “Genesis and the Group have been hitting balls out of the park repeatedly,” asserted MotorTrend.

In addition to his role in setting the course for the Group’s current success, MotorTrend praised Chung’s vision of the future and recognized his “big-picture thinking and ability to provide solutions traditionally regarded beyond the bounds of the automotive industry”.

“As Executive Chair, Chung is putting his stamp on the company’s future. His grasp of where the world and the industry are headed, combined with a desire to make the planet a better place, spurs a broader mission to become a leader in electric vehicles and advanced mobility,” observed MotorTrend.

Commenting on the depth and reach of Chung’s vision, MotorTrend added: “In that sense, he certainly pushes the entire Group to new levels. The man and his vision, and the enterprise that his company is becoming, appear loud and clear. For his vision and leadership, then, Euisun Chung is our 2023 MotorTrend Person of the Year.”

Also ranked on MotorTrend’s Power List are Luc Donckerwolke, President and Chief Creative Officer of Hyundai Motor Group (3); Jose Muñoz, President and Global Chief Operating Officer of Hyundai Motor Company (10); SangYup Lee, Executive Vice President and Head of Hyundai Global Design Center (28); and Karim Habib (44), Executive Vice President and Head of Kia Global Design Center.

Previous recognition for Chung’s pioneering thinking includes the Executive Chair being named Newsweek’s ‘Visionary of the Year’ at its inaugural World’s Greatest Auto Disrupters event in 2022 and being honored with the coveted Issigonis Trophy at the 2021 Autocar Awards.

Speaking earlier in January, Chung underlined his continued commitment to the success of the Group and urged everyone within the organization to spare no effort to ensure the delivery of the best possible products and services for its customers. 

“We must take on challenges based on trust, and the positive results must lead to even stronger trust. No great product or technology is complete without the trust of our customers,” affirmed Chung. “Quality is a priority for all of us. From product planning to design, production, sales, and after-sales maintenance, all teams and employees must place quality and the customer as the top priority. We must all go above and beyond to earn the respect and loyalty of our customers.”

The 2023 MotorTrend Power List is available online today and will be published in the March print issue.

About Genesis

Genesis brings premium cars with a luxury experience to Europe. The Korean brand has established itself as a true alternative within the premium segment. With a commitment to hospitality and great service, Genesis strives to build sincere relationships with customers and, above all, to respect the greatest luxury – their time. Embodying its unique design language ‘Athletic Elegance’, the brand continues to strengthen its range of vehicles and services across Europe having launched five premium luxury vehicles in 2021. Genesis will introduce three electric vehicles in 2022 and, from 2025, all-new Genesis vehicles will be pure electric as part of the brand’s vision for a sustainable future. Genesis will also pursue a goal to become carbon net zero by 2035.

For more information about Genesis and its definition of premium, please visit

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