(BOSTON) November 18, 2022 – Today Reebok and Warner Bros. Discovery Global Consumer Products (WBDGCP) announced a full-family footwear and apparel collection inspired by iconic DC characters. The line is a show-stopping mashup of Reebok’s most popular product and DC’s legendary Super Heroes and Super-Villains. The DC x Reebok Collection will be available on Reebok.com/us/dc and retailers including Finish Line, Hibbett Sports and Amazon beginning December 2nd.
DC fans are invited to choose their side of the battle between good and evil with a range of lifestyle and performance super sneakers. Characters featured throughout the collection include Superman, Batman, Wonder Woman, Lex Luthor, The Joker and Harley Quinn. In addition to drawing visual inspiration from these characters, each piece of footwear is crafted utilizing materials that are representative of the instantly recognizable supersuits each individual wears.
Additional details regarding the inspiration of each footwear silhouette include:
Paired with the footwear is a line of unisex apparel featuring a collection of graphic t-shirts and hoodies. Each piece incorporates iconic logos from the world of DC and highlights the good vs. evil theme present throughout the collection.
DC, part of Warner Bros. Discovery, creates iconic characters and enduring stories and is one of the world’s largest publishers of comics and graphic novels. DC’s creative work entertains audiences of every generation around the world with DC’s stories and characters integrated across Warner Bros. Discovery’s film, television, animation, consumer products, home entertainment, games, and themed experiences divisions, and on the DC Universe Infinite digital comic subscription service. Learn more at DC.com.
About Warner Bros. Discovery Global Consumer Products
Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery Global Brands and Experiences, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.’ film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.
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