Brisbane 2032 unveils official Games vision: Believe. Belong. Become. Brisbane 2032

03 December 2025 – The Brisbane 2032 Organising Committee has unveiled its official Games vision – Believe. Belong. Become. Brisbane 2032 – setting out the guiding ambition for Australia’s next Olympic and Paralympic Games.

KEY FACTS

• Games vision launched: Brisbane 2032 has released its official Games vision: Believe. Belong. Become. Brisbane 2032.
• Extensive consultation: More than 6,000 Australians helped shape the vision, including almost 3,000 people from Queensland, the host state for Brisbane 2032. The process involved 37 stakeholder groups and over 40 workshops, with more than 1,300 ideas shared.
• Guiding themes: The vision emphasises belief, belonging and becoming – reflecting the power of sport, inclusivity, opportunity and shared national identity.

Announced at a launch event in Brisbane, the vision outlines how the Games aim to inspire communities, strengthen national pride and deliver long-lasting benefits for Queensland and Australia, both on the road to 2032 and far beyond.

Why this vision?

Unveiling the vision, Andrew Liveris, President of the Brisbane 2032 Organising Committee, highlighted the significance of the five-word statement and its role in shaping the future of the Games. “Our Games vision has significant symbolism behind it, with the genesis of each word acting as our north star towards the delivery of our Games in 2032 and an exciting era beyond,” he said.

“I want to thank communities across Queensland and Australia for their input into the development of a Games vision and commitments that typify who we are and what we represent.

The Chair of the International Olympic Committee (IOC)’s Coordination Commission for Brisbane 2032, Mikaela Cojuangco Jaworski, also welcomed this new approach. “The vision is bold and reflects the warmth and dynamism of Queenslanders as they prepare to welcome the world to their Games,” she said. “It’s been a privilege for me and the entire Coordination Commission to participate in this impressive and wide-reaching consultation.”

What does the Brisbane 2032 vision represent?

Core beliefs

• Believe – belief in the power of sport and the Australian spirit, which together unlock limitless potential, grit and heart to go further than ever imagined.
• Belong – a vision in which everyone is welcome at the Games, with every person celebrated, creating a playing field that is fair and fun.
• Become – a moment of opportunity for Brisbane, Queensland and Australia, harnessing the magic of the Games to become stronger and move into an exciting new era.

Key commitments

• Getting active in sport – encouraging more people to move more often.
• Rolling out the welcome mat to the world – Australian warmth will be on full display.
• Making access easy for everyone, everywhere – inclusivity is central to the Games.
• Embracing the environment as a natural strength – the land, the seas and wildlife.
• Seizing the significant economic opportunity ahead – benefits extend across communities.
• Appreciating the rich history and vibrant modern culture of Australia – its heritage and contemporary achievements are to be celebrated and shared.

Values

The vision reinforces belonging, striving for one’s personal best and admiration for others – values that will guide the Olympic and Paralympic Games experience.

Who was involved in developing the vision?

The vision is the result of a broad engagement process led by Brisbane 2032, with more than 6,000 Australians contributing, from a range of ages, locations, genders, cultures and communities. More than 1,300 ideas were gathered across workshops, meetings and consultation sessions.

What happens next?

The launch of the vision represents another milestone on the road to 2032. Planning is continuing to accelerate across Queensland and Australia, with the Olympic Games scheduled for 23 July to 8 August 2032, followed by the Paralympic Games from 24 August to 5 September.

Brisbane 2032 will now continue developing the detailed strategies and programmes that will bring the vision to life – ensuring the Games unite, excite and inspire communities while showcasing the very best of Australia to the world.