athletes

adidas reveals Team Kits and Collections for Milano Cortina 2026

Headlined by twelve newly designed team kits, this 700-piece collection captures the competitive spirit of athletes through bold design details,…

2 months ago

Star Power in Action: Sunil Narine Takes Centre Stage in Parimatch's New Game

Bringing brand ambassadors into the user journey has become a powerful way to create a deeper connection with the audience.…

2 months ago

Dakar 2026 One Year to Go: how the IOC is supporting young athletes on the road to the Youth Olympic Games

03 November 2025 - With one year to go to the Dakar 2026 Youth Olympic Games (YOG), one young Senegalese athlete has…

2 months ago

Parimatch Sports Captures IPL Spirit with Game-Changing Outdoor Experience

Parimatch Sports, a high-quality sportswear brand inspired by the world’s top athletes, has launched a new bold billboard campaign that…

2 months ago

10 Things You Didn't Know About Sachin Baby: Powered by Parimatch Sports

Parimatch Sports, a high-quality sportswear brand inspired by the world’s top athletes, continues its exclusive Inside the Game series. The…

2 months ago

100 Days to Go: Get ready to experience the Olympic Winter Games Italian Style

29 October 2025 - With just 100 days to go until the thrilling competitions begin on the snow and ice,…

2 months ago

Sports Quota Admissions Open at SRM University-AP for the Academic Year 2025-26

SRM University-AP, Amaravati, is inviting applications from exceptional athletes and champions for admission under the sports quota for the academic…

2 months ago

IOC President Coventry calls for unity to strengthen the Olympic Movement

27 October 2025 - In her address to the International Federation (IF) Forum, the President of the International Olympic Committee (IOC), Kirsty…

3 months ago

Parimatch Sports Joins Baroda Premier League 2025 as Associate Sponsor

Parimatch Sports, a high-quality sportswear brand inspired by top athletes, is proud to announce its role as Associate Sponsor of…

3 months ago

IOC EB takes measures to protect access for all athletes to countries hosting international competitions

Wednesday 22 October, 2025 IOC EB takes measures to protect access for all athletes to countries hosting international competitions During…

3 months ago