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TACO BELL® LAUNCHES L.O.C.O.S., ITS FIRST EMOTIONAL SUPPORT TACO PLATFORM FOR FANS IN THEIR FEELS
Debuting during this summer’s biggest sports stage, L.O.C.O.S. (Loss Or Celebration Outcome Support) rewards fans with tacos when they need them most, turning culture’s biggest wins and losses into a global emotional support taco program. TLDR: From celebrating a win to days that go fully off the rails, fans already turn to Taco Bell when…
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