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Arena365 Appoints Nicholas Pooran as Brand Ambassador, Launches New Athlete Partnership Model
Arena365 has announced T20 superstar Nicholas Pooran as its Official Brand Ambassador, marking the launch of a new approach to athlete partnerships in cricket. Rather than a traditional sponsorship, the collaboration is built around a more connected model — bringing fans closer to the game through real-time moments, interactive experiences, and a new way…
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Haier Brings Youth Tennis and Fan Engagement to Roland-Garros 2026 with Clay Court Open and Fans Club Event
PARIS, June 4, 2026 /PRNewswire/ — Haier, the world’s No.1 major home appliance brand for 17 consecutive years, hosted the Haier Fans Club event on June 2 at La Faisanderie, Stade Français, Paris. As the official partner of Roland-Garros for the fourth consecutive year, the brand also staged the Haier Clay Court Open, a youth…
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New ‘World Football Food’ cookbook gives fans a culinary kick-off to Word Cup 2026
Simple snacks, mains and sides from all 48 competing nations to get fans cooking 200 pages, 288 recipes – lets fans delve into the culture of world football food Team and tournament insights, recipes and schedule EMAIL AUTHOR WILL GRAY TO DISCUSS BESPOKE FEATURES / STORIES ON THIS TOPIC London, UK (7 May, 2026) Football fans will get…
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Hyundai Motor Debuts “Next Starts Now” Global Campaign Film for FIFA World Cup 2026™
Hyundai Motor unveils “Next Starts Now” global campaign film featuring Son Heung-min and Boston Dynamics’ Atlas Five rising football talents spotlighted as symbols of the next generation shaping the future of the sport Campaign highlights convergence of human potential and robotics innovation on a global stage as part of the FIFA World Cup 2026™ platform…
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